LEAD Digital is a full-service agency specializing in digital media buying for Targeted Display, Video, Content Marketing, Mobile Advertising, Programmatic, Paid Search (SEM) plus Backend Analytics, Reporting, Call Tracking, and more.
Other Areas of Expertise
Website Development, Email Marketing, Social Media Management, Reputation Management, and Market Research.
We’ll keep your brand in front of your customers even after they’ve left your site.
Picture this: A potential customer visits your site but leaves without checking out. Later, they surf the web and your ad pops up (thanks to a small, unobtrusive piece of code dropped by us) recapturing their attention. This code lets us know when to serve ads, ensuring that your ads are delivered only to people who have previously visited your site.
Put your ads in front of motivated customers who are ready to buy at the exact moment they’re ready to purchase. No other advertising medium can do this, which is why search engine marketing is so effective. It is a very powerful way to grow your business.
The foundation of search engine marketing is keywords. We will leverage the words your competitors aren’t using and conduct comprehensive research as part of your keyword strategy.
Digital Video Production & Pre-Roll
Audiences are about 10x more likely to engage, embed, share, and comment on video content than blogs or related social posts. It makes people feel your brand and can be used throughout the buyer’s journey. There’s no way around it—video must be part of your 2018 marketing budget.
Every life transaction now begins with a search. As a business owner, you always want to put your best foot forward.
We specialize in providing an online makeover of sorts—promoting content that highlights your desired image while burying negative comments that may be true but dated and irrelevant. We will help you take advantage of what your reputation could be.
A camouflaged type of advertising in which the content matches the form and function of the platform on which it appears. We will use practical material to position your brand and drive action from viewers.
Typically, after goals, topics, and keywords are agreed upon, there is a higher likelihood that ads will be watched or read because of its similarity to the editorial surrounding it.